[Updated] Best Practices for Measuring IGTV Video Effectiveness for 2024
Best Practices for Measuring IGTV Video Effectiveness
How to Measure the Performance of IGTV Videos?
Shanoon Cox
Mar 27, 2024• Proven solutions
Social media have entirely changed the way we communicate, either privately or professionally. Facebook, YouTube or Instagram TV all offer effective ways to advertise the products a company offers and ultimately boost its revenue streams. However, your posts on IGTV or any other social media platform may not be getting the kind of attention you were hoping for. If that’s the case, then you are at the right place because in this article we are going to show you how you can measure the performance of the videos you share on your IGTV channel.
How to Measure the Performance of IGTV Videos?
It has been less than a year since IGTV was launched, and it is already becoming obvious that this video sharing platform is here to stay. Such state of affairs presents a huge opportunity for anyone who wants to promote their products or services, as well as for video content creators who are looking for a new way to monetize their content.
Getting thousands of likes and comments on each and every post you share on IGTV is far from simple since you need to have the right type of content and a methodical approach to content promotion in order to be able to achieve this. IGTV also offers a few metrics that can help you gather the information you need to draw more attention to the videos you share on this platform.
Which Metrics Are The Most Important For IGTV Video Analysis?
In this regard, IGTV is fairly similar to any other social network, since the metrics you’re going to need to track are identical to those on YouTube or Facebook. Analyzing the statistics of each of your videos can help you discover the time of day that is the most suitable for posting new content on your channel or what type of videos are the most popular. Here are the metrics that the IGTV platform provides to all of its users.
Views – After someone spends more than three seconds watching your IGTV video, that post will get a view. The number of views a video gets indicates the total number of people who interacted with it, even for a period of time that is as brief as a couple of seconds.
Engagements – This metric shows you the combined number of likes and comments a video has at any given moment.
Audience Retention – A rather important statistic that tells you the percentage of all viewers who watched a video from start to finish.
Audience Retention Graph – A visual representation of the percentage of all views a video has at any moment. You can use this graph to see the exact point in the video where people stop watching it, which enables you to improve the content you share on your IGTV channel.
Engagement Rate – This option is only available if you’re using an Instagram analytics app, such as Delmondo that enables you to measure the engagement rate on each of your IGTV videos.
How and Where to Check the Performance of IGTV Videos?
Accessing the IGTV analytics is a quick and simple process since you just have to open a video and tap on the three-dot icon, located next to Like, Comment and Share buttons. Once the menu appears on the screen, you just have to select the View Insights option and a new window will load on the screen showing you the number of Views, Likes and Comments that particular video has at the moment.
The Audience Retention Graph is located directly below these statistics, and you can use it at any moment to see the percentage of viewers who watched the entire video. These metrics can help you discover the type of content that can attract a large audience on IGTV. It is worth noting that these metrics are only available for IGTV videos, so if you’re also using Instagram and Instagram Stories you might want to consider installing an Instagram analytics app that enables you to conduct a more thorough analysis of the metrics the content you’re sharing is generating.
How to Promote IGTV Videos and Get More Views?
Focusing on a single social network during an online marketing campaign isn’t necessarily a good choice, since sharing a video on multiple platforms can improve its visibility significantly. That’s why you should share your IGTV videos on Twitter, Facebook and all other popular online destinations that grant you access to a large audience. What’s more, you can also create a blog post that includes additional information about the topic a video is covering. If you scripted your IGTV video, then you can simply copy that script into a blog post and then just embed that IGTV video into the blog post. Alternatively, you can write a short description of the video that helps potential viewers get a better idea of what the video is about.
Each time you upload a new video to your IGTV channel you can use Instagram stories and Instagram live to promote your new post. The IGTV’s algorithm is relatively young and it still has a lot of room for improvement, which is why you have to use all means available to you that allow you to increase the number of views and likes your content is getting.
Can You See Who Who Watched Your IGTV Videos?
The shortest answer to this question is no. You can never know who watched your videos, just as other IGTV users can’t ever know that you watched a video they shared on their channel. As we already explained you can check how many people watched your video, but you can’t know who they are unless they also liked your video. Don’t trust the people who claim that they can help you find out who watched your videos, because they can’t.
Conclusion
Online marketing isn’t an exact science, but that doesn’t mean that you should disregard the statistics and the metrics provided by either IGTV or any other app designed to track the performance of your posts on social media. Do you think that audience retention or engagement rates can be essential for developing a viable online marketing strategy? Leave a comment below and share your opinions with us.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
Social media have entirely changed the way we communicate, either privately or professionally. Facebook, YouTube or Instagram TV all offer effective ways to advertise the products a company offers and ultimately boost its revenue streams. However, your posts on IGTV or any other social media platform may not be getting the kind of attention you were hoping for. If that’s the case, then you are at the right place because in this article we are going to show you how you can measure the performance of the videos you share on your IGTV channel.
How to Measure the Performance of IGTV Videos?
It has been less than a year since IGTV was launched, and it is already becoming obvious that this video sharing platform is here to stay. Such state of affairs presents a huge opportunity for anyone who wants to promote their products or services, as well as for video content creators who are looking for a new way to monetize their content.
Getting thousands of likes and comments on each and every post you share on IGTV is far from simple since you need to have the right type of content and a methodical approach to content promotion in order to be able to achieve this. IGTV also offers a few metrics that can help you gather the information you need to draw more attention to the videos you share on this platform.
Which Metrics Are The Most Important For IGTV Video Analysis?
In this regard, IGTV is fairly similar to any other social network, since the metrics you’re going to need to track are identical to those on YouTube or Facebook. Analyzing the statistics of each of your videos can help you discover the time of day that is the most suitable for posting new content on your channel or what type of videos are the most popular. Here are the metrics that the IGTV platform provides to all of its users.
Views – After someone spends more than three seconds watching your IGTV video, that post will get a view. The number of views a video gets indicates the total number of people who interacted with it, even for a period of time that is as brief as a couple of seconds.
Engagements – This metric shows you the combined number of likes and comments a video has at any given moment.
Audience Retention – A rather important statistic that tells you the percentage of all viewers who watched a video from start to finish.
Audience Retention Graph – A visual representation of the percentage of all views a video has at any moment. You can use this graph to see the exact point in the video where people stop watching it, which enables you to improve the content you share on your IGTV channel.
Engagement Rate – This option is only available if you’re using an Instagram analytics app, such as Delmondo that enables you to measure the engagement rate on each of your IGTV videos.
How and Where to Check the Performance of IGTV Videos?
Accessing the IGTV analytics is a quick and simple process since you just have to open a video and tap on the three-dot icon, located next to Like, Comment and Share buttons. Once the menu appears on the screen, you just have to select the View Insights option and a new window will load on the screen showing you the number of Views, Likes and Comments that particular video has at the moment.
The Audience Retention Graph is located directly below these statistics, and you can use it at any moment to see the percentage of viewers who watched the entire video. These metrics can help you discover the type of content that can attract a large audience on IGTV. It is worth noting that these metrics are only available for IGTV videos, so if you’re also using Instagram and Instagram Stories you might want to consider installing an Instagram analytics app that enables you to conduct a more thorough analysis of the metrics the content you’re sharing is generating.
How to Promote IGTV Videos and Get More Views?
Focusing on a single social network during an online marketing campaign isn’t necessarily a good choice, since sharing a video on multiple platforms can improve its visibility significantly. That’s why you should share your IGTV videos on Twitter, Facebook and all other popular online destinations that grant you access to a large audience. What’s more, you can also create a blog post that includes additional information about the topic a video is covering. If you scripted your IGTV video, then you can simply copy that script into a blog post and then just embed that IGTV video into the blog post. Alternatively, you can write a short description of the video that helps potential viewers get a better idea of what the video is about.
Each time you upload a new video to your IGTV channel you can use Instagram stories and Instagram live to promote your new post. The IGTV’s algorithm is relatively young and it still has a lot of room for improvement, which is why you have to use all means available to you that allow you to increase the number of views and likes your content is getting.
Can You See Who Who Watched Your IGTV Videos?
The shortest answer to this question is no. You can never know who watched your videos, just as other IGTV users can’t ever know that you watched a video they shared on their channel. As we already explained you can check how many people watched your video, but you can’t know who they are unless they also liked your video. Don’t trust the people who claim that they can help you find out who watched your videos, because they can’t.
Conclusion
Online marketing isn’t an exact science, but that doesn’t mean that you should disregard the statistics and the metrics provided by either IGTV or any other app designed to track the performance of your posts on social media. Do you think that audience retention or engagement rates can be essential for developing a viable online marketing strategy? Leave a comment below and share your opinions with us.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
Social media have entirely changed the way we communicate, either privately or professionally. Facebook, YouTube or Instagram TV all offer effective ways to advertise the products a company offers and ultimately boost its revenue streams. However, your posts on IGTV or any other social media platform may not be getting the kind of attention you were hoping for. If that’s the case, then you are at the right place because in this article we are going to show you how you can measure the performance of the videos you share on your IGTV channel.
How to Measure the Performance of IGTV Videos?
It has been less than a year since IGTV was launched, and it is already becoming obvious that this video sharing platform is here to stay. Such state of affairs presents a huge opportunity for anyone who wants to promote their products or services, as well as for video content creators who are looking for a new way to monetize their content.
Getting thousands of likes and comments on each and every post you share on IGTV is far from simple since you need to have the right type of content and a methodical approach to content promotion in order to be able to achieve this. IGTV also offers a few metrics that can help you gather the information you need to draw more attention to the videos you share on this platform.
Which Metrics Are The Most Important For IGTV Video Analysis?
In this regard, IGTV is fairly similar to any other social network, since the metrics you’re going to need to track are identical to those on YouTube or Facebook. Analyzing the statistics of each of your videos can help you discover the time of day that is the most suitable for posting new content on your channel or what type of videos are the most popular. Here are the metrics that the IGTV platform provides to all of its users.
Views – After someone spends more than three seconds watching your IGTV video, that post will get a view. The number of views a video gets indicates the total number of people who interacted with it, even for a period of time that is as brief as a couple of seconds.
Engagements – This metric shows you the combined number of likes and comments a video has at any given moment.
Audience Retention – A rather important statistic that tells you the percentage of all viewers who watched a video from start to finish.
Audience Retention Graph – A visual representation of the percentage of all views a video has at any moment. You can use this graph to see the exact point in the video where people stop watching it, which enables you to improve the content you share on your IGTV channel.
Engagement Rate – This option is only available if you’re using an Instagram analytics app, such as Delmondo that enables you to measure the engagement rate on each of your IGTV videos.
How and Where to Check the Performance of IGTV Videos?
Accessing the IGTV analytics is a quick and simple process since you just have to open a video and tap on the three-dot icon, located next to Like, Comment and Share buttons. Once the menu appears on the screen, you just have to select the View Insights option and a new window will load on the screen showing you the number of Views, Likes and Comments that particular video has at the moment.
The Audience Retention Graph is located directly below these statistics, and you can use it at any moment to see the percentage of viewers who watched the entire video. These metrics can help you discover the type of content that can attract a large audience on IGTV. It is worth noting that these metrics are only available for IGTV videos, so if you’re also using Instagram and Instagram Stories you might want to consider installing an Instagram analytics app that enables you to conduct a more thorough analysis of the metrics the content you’re sharing is generating.
How to Promote IGTV Videos and Get More Views?
Focusing on a single social network during an online marketing campaign isn’t necessarily a good choice, since sharing a video on multiple platforms can improve its visibility significantly. That’s why you should share your IGTV videos on Twitter, Facebook and all other popular online destinations that grant you access to a large audience. What’s more, you can also create a blog post that includes additional information about the topic a video is covering. If you scripted your IGTV video, then you can simply copy that script into a blog post and then just embed that IGTV video into the blog post. Alternatively, you can write a short description of the video that helps potential viewers get a better idea of what the video is about.
Each time you upload a new video to your IGTV channel you can use Instagram stories and Instagram live to promote your new post. The IGTV’s algorithm is relatively young and it still has a lot of room for improvement, which is why you have to use all means available to you that allow you to increase the number of views and likes your content is getting.
Can You See Who Who Watched Your IGTV Videos?
The shortest answer to this question is no. You can never know who watched your videos, just as other IGTV users can’t ever know that you watched a video they shared on their channel. As we already explained you can check how many people watched your video, but you can’t know who they are unless they also liked your video. Don’t trust the people who claim that they can help you find out who watched your videos, because they can’t.
Conclusion
Online marketing isn’t an exact science, but that doesn’t mean that you should disregard the statistics and the metrics provided by either IGTV or any other app designed to track the performance of your posts on social media. Do you think that audience retention or engagement rates can be essential for developing a viable online marketing strategy? Leave a comment below and share your opinions with us.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Shanoon Cox
Mar 27, 2024• Proven solutions
Social media have entirely changed the way we communicate, either privately or professionally. Facebook, YouTube or Instagram TV all offer effective ways to advertise the products a company offers and ultimately boost its revenue streams. However, your posts on IGTV or any other social media platform may not be getting the kind of attention you were hoping for. If that’s the case, then you are at the right place because in this article we are going to show you how you can measure the performance of the videos you share on your IGTV channel.
How to Measure the Performance of IGTV Videos?
It has been less than a year since IGTV was launched, and it is already becoming obvious that this video sharing platform is here to stay. Such state of affairs presents a huge opportunity for anyone who wants to promote their products or services, as well as for video content creators who are looking for a new way to monetize their content.
Getting thousands of likes and comments on each and every post you share on IGTV is far from simple since you need to have the right type of content and a methodical approach to content promotion in order to be able to achieve this. IGTV also offers a few metrics that can help you gather the information you need to draw more attention to the videos you share on this platform.
Which Metrics Are The Most Important For IGTV Video Analysis?
In this regard, IGTV is fairly similar to any other social network, since the metrics you’re going to need to track are identical to those on YouTube or Facebook. Analyzing the statistics of each of your videos can help you discover the time of day that is the most suitable for posting new content on your channel or what type of videos are the most popular. Here are the metrics that the IGTV platform provides to all of its users.
Views – After someone spends more than three seconds watching your IGTV video, that post will get a view. The number of views a video gets indicates the total number of people who interacted with it, even for a period of time that is as brief as a couple of seconds.
Engagements – This metric shows you the combined number of likes and comments a video has at any given moment.
Audience Retention – A rather important statistic that tells you the percentage of all viewers who watched a video from start to finish.
Audience Retention Graph – A visual representation of the percentage of all views a video has at any moment. You can use this graph to see the exact point in the video where people stop watching it, which enables you to improve the content you share on your IGTV channel.
Engagement Rate – This option is only available if you’re using an Instagram analytics app, such as Delmondo that enables you to measure the engagement rate on each of your IGTV videos.
How and Where to Check the Performance of IGTV Videos?
Accessing the IGTV analytics is a quick and simple process since you just have to open a video and tap on the three-dot icon, located next to Like, Comment and Share buttons. Once the menu appears on the screen, you just have to select the View Insights option and a new window will load on the screen showing you the number of Views, Likes and Comments that particular video has at the moment.
The Audience Retention Graph is located directly below these statistics, and you can use it at any moment to see the percentage of viewers who watched the entire video. These metrics can help you discover the type of content that can attract a large audience on IGTV. It is worth noting that these metrics are only available for IGTV videos, so if you’re also using Instagram and Instagram Stories you might want to consider installing an Instagram analytics app that enables you to conduct a more thorough analysis of the metrics the content you’re sharing is generating.
How to Promote IGTV Videos and Get More Views?
Focusing on a single social network during an online marketing campaign isn’t necessarily a good choice, since sharing a video on multiple platforms can improve its visibility significantly. That’s why you should share your IGTV videos on Twitter, Facebook and all other popular online destinations that grant you access to a large audience. What’s more, you can also create a blog post that includes additional information about the topic a video is covering. If you scripted your IGTV video, then you can simply copy that script into a blog post and then just embed that IGTV video into the blog post. Alternatively, you can write a short description of the video that helps potential viewers get a better idea of what the video is about.
Each time you upload a new video to your IGTV channel you can use Instagram stories and Instagram live to promote your new post. The IGTV’s algorithm is relatively young and it still has a lot of room for improvement, which is why you have to use all means available to you that allow you to increase the number of views and likes your content is getting.
Can You See Who Who Watched Your IGTV Videos?
The shortest answer to this question is no. You can never know who watched your videos, just as other IGTV users can’t ever know that you watched a video they shared on their channel. As we already explained you can check how many people watched your video, but you can’t know who they are unless they also liked your video. Don’t trust the people who claim that they can help you find out who watched your videos, because they can’t.
Conclusion
Online marketing isn’t an exact science, but that doesn’t mean that you should disregard the statistics and the metrics provided by either IGTV or any other app designed to track the performance of your posts on social media. Do you think that audience retention or engagement rates can be essential for developing a viable online marketing strategy? Leave a comment below and share your opinions with us.
Shanoon Cox
Shanoon Cox is a writer and a lover of all things video.
Follow @Shanoon Cox
Also read:
- [New] In 2024, The Art of Adding GIFs to Instagram Posts (4 Easy Steps)
- Elite Guide Exceptional Instagram HLV Designers for 2024
- The Motivational Lens Capturing Stirring Scenes on IG for 2024
- In 2024, Instagram Video Limits Explained in Detail
- [Updated] 2024 Approved Streamline Media Management with Top 10+ Free Instagram-to-MP4 Converters
- Instagram Upload Recycling 101 for 2024
- [New] Innovative Vertical Video Editing for Instagram's IGTV for 2024
- Chasing Charm Innovative Photo Techniques to Ignite Insta
- [Updated] In 2024, Unfollow Anomaly Spot the Change on Insta
- [Updated] Enhance Visual Harmony Editing for Instagram Standards for 2024
- In 2024, Instagram Video Time Warp Techniques
- [New] Cutting Ties with Instagram Users
- [Updated] 2024 Approved Top 4 Proven Tactics for Exceptional Loop Videos on IG
- [Updated] In 2024, Bringing Your Instagram Aesthetic to Life with Square Videos in iMovie
- [New] In 2024, Curb Instagram's Auto-Suggest Feature
- [New] In 2024, IG Beats Unleashed An Insider’s Guide to Music Integration
- [New] Unveiling Instagram’s Background Replace Technique
- How to Fix Common Instagram Video Errors for 2024
- [New] Mastering Social Media Fame on Instagram for 2024
- The Art of Sharing Horizontals in IGTV's Vertical World for 2024
- In 2024, Tailoring Your Content Strategy for Changed Algorithms
- [New] Mastering Video Size Adjustments on IGTV for 2024
- In 2024, Tall Tales Reimagined Edits for VT Videos on FCPX
- [New] Hilarity & Sobriety A List of Top 10 Memetic Spots on Insta for 2024
- Unlocking Popularity The Best #Hashtags to Use on Instagram for 2024
- [Updated] Untangling Insta Vids Selfies' Validity Questioned
- Quick Guide to Infusing New Flair in Old Content Using Instagram Features
- 2024 Approved Switch-Off Guide Instagram's IGTV
- 2024 Approved Inch Towards a Million Instagram's 1K Goal for You
- [Updated] Designing Engaging Instagram Feature Film Posts for 2024
- [Updated] In 2024, The Essential Tutorial for Creating a Biz-Focused Instagram
- [New] 2024 Approved Instagram Stories Ultimate Guide
- [Updated] Top 15 Seamless Instagram Downloaders Uncovered for 2024
- In 2024, Insights Into Instagram An In-Depth Analysis Guide for Professionals
- [Updated] Step-by-Step Producing Square Videos in iMovie for Instagram for 2024
- [New] 2024 Approved Smooth Path From Instagram Visuals to Mp3 Sound
- [Updated] Guide to Instagram Video Backup with Computer or Laptop for 2024
- [Updated] Proving Ground Discovering the Top 10 Reel-Making Apps
- [New] In 2024, 10 Most Advanced Hashtag Monitors on Social Media Sites (FB/Tweet/Insta)
- [Updated] In 2024, EffortlessDataback Take
- 2024 Approved Top 10 Free Video Editing Software for Rotating and Flipping Clips
- Simple and Effective Ways to Change Your Country on YouTube App Of your Oppo Reno 8T 5G | Dr.fone
- [New] 2024 Approved Archive Adrenaline-Fueled Moments in Galaxy Games
- How To Change Country on App Store for iPhone 14 Pro Max With 7 Methods
- New Ultimate Rain Sound Collection Top 8 High-Fidelity Sounds to Download for 2024
- In 2024, The Ultimate Guide to Bypassing iCloud Activation Lock from iPhone SE (2022)
- Google Play Services Wont Update? 12 Fixes are Here on Vivo Y55s 5G (2023) | Dr.fone
- [New] Seamlessly Preserve Your PPT Video Recording Tips for 2024
- The Essentialist's Guide to iPhone Sound Recording for 2024
- Is your Vivo V30 Lite 5G working too slow? Heres how you can hard reset it | Dr.fone
- New In 2024, Best Apps for Tracking Movement on Your Smartphone or Tablet
- In 2024, Complete Tutorial Sending Photos From Apple iPhone XR to iPad | Dr.fone
- New Strumming Success A Comprehensive Look at the Top 5 Guitar Recorders for 2024
- How to Remove MDM from iPhone XS Max without Apple ID?
- Fake the Location to Get Around the MLB Blackouts on Apple iPhone 13 Pro | Dr.fone
- Unveiling Simple, Smooth Gaming Video Editors for Starters for 2024
- New In 2024, What Are Differences Between 2D And 3D Animation
- How to Factory Reset Honor X50 If I Forgot Security Code or Password? | Dr.fone
- In 2024, Snappy Gaming Moments with These Top 5 Recording Strategies on Windows 11
- How To Transfer Data From iPhone 14 Plus To Other iPhone? | Dr.fone
- Hard Reset Samsung Galaxy S23 in 3 Efficient Ways | Dr.fone
- New The Most Straightforward Guide to Learning How to Clone Your Voice for 2024
- In 2024, How to use iSpoofer on Honor Magic 5 Pro? | Dr.fone
- How To Check if Your Honor Is Unlocked
- New Create Captions with Ease 10 Free Online Subtitle Makers
- Easy Ways to Manage Your Oppo A58 4G Location Settings | Dr.fone
- In 2024, How to Transfer Contacts from Lava Storm 5G to Outlook | Dr.fone
- In 2024, Quick Setup Downloading & Configuring VRecord
- The Hunt for Humor Noises A Compendium of Laughter Inducers
- In 2024, Everything You Need to Know about Lock Screen Settings on your Nubia
- [Updated] Detailed Review OBS as a Top Choice for Screen Recorders
- 2024 Approved Fix Stuck Instagram Story Pins
- In 2024, iPhone Is Disabled? Here Is The Way To Unlock Disabled iPhone 12 Pro Max
- Song Selection Spectrum Discovering the Perfect Soundtrack for Every Montage Visionary Project
- New PitchPerfect Pro - Elite Audio Editing and Alteration Toolkit for the Modern Singer
- Title: [Updated] Best Practices for Measuring IGTV Video Effectiveness for 2024
- Author: Robert
- Created at : 2024-05-21 13:10:27
- Updated at : 2024-05-22 13:10:27
- Link: https://instagram-video-files.techidaily.com/updated-best-practices-for-measuring-igtv-video-effectiveness-for-2024/
- License: This work is licensed under CC BY-NC-SA 4.0.